The opportunity
has arisen to use highway asset (footway) to generate revenue from
footway advertising.
The materials used for the floor covering have anti-skid qualities
and this would add to the mitigation currently used at high
footfall locations. .
Pilot locations are on the footways outside Hammersmith Broadway,
Wood Lane (O/s Wood Lane and White Undergrounds) and Fulham
Broadway.
Decision type: Key
Reason Key: Expenditure/Income over £5m & policies or new income, reserves use, overspend over £300K;
Decision status: Recommendations Approved
Wards affected: (All Wards);
Notice of proposed decision first published: 24/05/2013
Report access: Exempt;
Decision due: June 2013 by Leader of the Council
Lead member: Cabinet Member for the Environment
Department: Delivery and Value Department
Contact: Ian Hawthorn Email: ian.hawthorn@lbhf.gov.uk Tel: 020 8753 3058.
Reason No Public Access: PART OPEN PART PRIVATE Part of this report is exempt from disclosure on the grounds that it contains information relating to the financial or business affairs of a particular person (including the authority holding that information) under paragraph 3 of Schedule 12A of the Local Government Act 1972, and in all the circumstances of the case, the public interest in maintaining the exemption outweighs the public interest in disclosing the information.